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5006 Trouble Creek Rd, New Port Richey, FL, 34652, United States
Google Apps FAQ Sheet
Google Search Content
How does Google Search Console help me?
Search Console tools and reports help you measure your site's Search traffic and performance, fix issues. You can optimize your content with Search Analytics.
How do I optimize my content?
Within Search Analytics you can see which queries bring users to your site. You can analyze your site's impressions, clicks, and position on Google Search. You can also get alerted on issues and fix your site. You can also receive email alerts when Google identifies issues on your site.
Can I see how Google Search sees my page?
Yes, the URL inspection tool provides detailed crawl, index, and serving information about your pages, directly from the Google index.
Google Analytics
What is Google Analytics?
Google Analytics gives you an insight into how users find and use your website. With Google Analytics, you can track return on investment for your online marketing.
Once you start getting in Google Analytics data, you can start learning about your website traffic. Each time you log in to Google Analytics, you will be taken to your Audience Overview report. This is one of over 50 reports that are available to you in Google Analytics. You can also access these reports by clicking on the Reporting link at the top.
What type of reports does Google Analytics run?
Audience reports: These reports tell you everything you want to know about your visitors (Demographics, Interest, Location, Language, Behavior).
Acquisition reports: These reports will tell you everything you want to know about what drove visitors to your website (All Traffic).
Behavior reports: These reports will tell you everything you want to know about your content.
Setting up a Site Search, will allow you to see how visitors are searching your site. You can also learn how fast your website loads (site speed).
Conversions
What is the goal function within Google Analytics?
Setting goals is important for your business and Google Analytics can help analyze your goals. If you set up Goals within your Google Analytics, you can see how many conversions your website has received and what URLs (page) they were on. You can also see the path that visitors took to complete the conversion. You can also see the number of conversions made by visitors from social media (Facebook). Google Analytics allows you to align actionable goals to your business objectives.
Google My Business
Can I Engage with customers on Google for free?
With a Google My Business account, you get more than a business listing. Your free Business Profile lets you easily connect with customers across Google Search and Maps.
What is a Business Profile?
Your free Business Profile on Google helps your business show up when it matters most: the moment customers are searching for your business or products or services like yours on Google Search and Maps. Log into your Google My Business account to update your address, phone number, website, open hours, and more to help customers find and connect with your business. Keep your profile updated with fresh photos, special offers,updates, and promotions to make it easy for customers to choose you.
How do I engage future and current customers?
Within your business profile, you can post photos and offers to your profile to show what makes your business unique, and give customers reasons to choose you every time. Remember to post often!
How else can my customers connect?
Your customers can connect by calling, messaging, or leaving reviews.
How can I keep customers up-to-date?
If you have new product photos, hours, or menu items, you can add this information within your Business Profile (update when needed).
What other benefits does GMB have?
Customers can leave reviews and book services right from your profile. When you make it easy to do business, your business grows.
How do I verify Google My Business?
It’s easy: you can verify ownership over the phone, via SMS, or by requesting and receiving a postcard to your address from Google.
Marketing Takeaway
Marketing Takeaway: Support your website by using GMB, Google Search Console, Google Analytics.
If you need assistance setting up your Google Support we are here to help!
Schedule a call with one of our marketing coaches by contacting us.
The Marketing How-To Blog
In the complex world of business, understanding the distinction between market behavior and marketing actions is paramount. Often, newcomers to the marketing realm are confounded by the unpredictability of the market and how it sometimes seems to defy their marketing efforts. A simple, yet enlightening analogy can help elucidate this - think of the market as the weather and marketing as farming.
A website isn't just a nice-to-have for businesses these days, it's a must-have. A well-designed website enhances your brand's online presence, paves the way for customer engagement, and business growth. In this article, we explore the 7 qualities you should look for in a New Port Richey web designer. We will also introduce you to Web Education Services - a Google 5-star rated web design agency.
In the ever-evolving digital landscape, establishing an online presence is paramount for every business. A well-structured and designed website can greatly enhance your brand's visibility and credibility. However, the process of creating a website can be daunting, especially when confronted with decisions like the cost of hiring a designer, how to find a suitable one, or opting for a do-it-yourself (DIY) approach using website builders like Wix or Squarespace. Making an informed choice can be challenging, but it's not impossible. Figuring Out Your Budget and Time: The Classic Decision Building a website involves an investment of both time and money. Hiring a designer can cost between $100 to $200 per website page, whereas setting up a website yourself might consume around 4 hours per page. It's a classic time or money conundrum that forces you to reassess your priorities. Do you have the design skills to build a website yourself? If not, using DIY applications may extend the time it takes for you to establish your online presence. However, if your budget is tight, investing your time into learning and implementing the process might be a viable option. DIY Website Builders: A Blessing or a Curse? Website builders like Wix, Squarespace, and WordPress have made website creation accessible to everyone, regardless of technical expertise. But are they always the best choice? Wix Pros: Wix offers an intuitive drag-and-drop interface and a variety of templates, which make it easy for beginners to create a website. It also provides advanced features for more seasoned users. Cons: The flexibility of Wix can also be its downfall, as the wide range of options can be overwhelming. Its SEO capabilities have been criticized, and the free plan comes with ads. Squarespace Pros: Squarespace is known for its sleek, professional design templates. It offers comprehensive features and excellent customer support. Cons: Squarespace's pricing is slightly higher compared to other builders, and the platform can be less intuitive for first-time users. WordPress Pros: WordPress offers incredible flexibility and control, with thousands of themes and plugins. It's a great choice for blogs due to its strong content management system. Cons: WordPress has a steeper learning curve compared to other builders, and you may need to handle updates and security measures manually.
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